Finally tenure, but what next?

After being at this institution for 6 years and working diligently in the areas of teaching, scholarship, and service, I have been promoted to associate professor with tenure! Now I'm wondering, where do I go from here?

Many of my colleagues have "abandoned ship", taking jobs at institutions with a higher profile and promises of more creative or academic freedom. At 50 years old, I'm not sure I want to spend another 6 years striving to be promoted to FULL professor. Collecting artifacts to prove my worth and creating GIANT notebooks to document the same seems a bit depressing.

Guess I'll give it some time...